Darren
Darren

Reputation: 23

onbeforeunload to trigger shopping cart abandonment

Is the 'onbeforeunload' event 100% consistent, effective and worthy of using as a trigger for a shopping cart abandonment campaign?

Upvotes: 1

Views: 214

Answers (1)

Zack Marrapese
Zack Marrapese

Reputation: 12080

Nothing is 100% reliable -- someone could just hit the power switch -- but it's good.

That being said, assume that it will fail sometimes. Use it more as a convenience for your customers than as a mission-critical piece of functionality.

Upvotes: 2

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