CODEWITHSUNDEEP
blogsmicrodataschema.org
Petr Cibulka
Petr Cibulka

Reputation: 2513

Schema.org: Blog itemtype suitability

I hope my question will not be too vague.

I am starting to dive into awesomness of microdata and Schema.org. What remains a little mystery to me is an exact specification of itemtype BLOG to me.

Does it work as a general container for articles of all kind or is it appropriate for "regular" posts only?

To clarify, here is my example: I am building my online webdesign portfolio. I have two <sections> - one for portfolio items, one for my regular blog (consisting from Twitter updates, videos and other microblogging formats). Should I mark both of them as "blogs", their content as "articles" or would you recommend me completely different approach.

I've found quite a lot of discussion about the role of itemtype blog but most of them concentrate at the usage of itemtypes in "regular blog situations".

Some commercial portfolio WP themes I was going through use "blog" itemtype for portfolio items, some don't bother mark the list at all.

What do you suggest?

Upvotes: 3

Views: 1666

Answers (2)

ajax
ajax

Reputation: 1906

Agree with unor about difference between Blog, BlogPosting and Article. Just my two cents - to be a bit more specific at your particular case.

For blog section I'd use Blog and BlogPosting exactly as it written by Eric here.

I don't think that Blog should be used for portfolio items. Instead I'd use more specific types from schema.org (e.g., http://schema.org/ImageObject). They can be wrapped up in some "container" type like http://schema.org/ImageGallery or http://schema.org/ItemList.

Hope this helps.

Upvotes: 1

unor
unor

Reputation: 96587

schema.org doesn’t define or explain the term blog (it only says: "A blog"). So in the end it’s up to you and your understanding of what constitutes a blog.

If your posts are http://schema.org/BlogPosting, you have a blog. If your posts are http://schema.org/Article, you don’t have a blog. Now the question is: When is a post a blog post?

A http://schema.org/BlogPosting is a more specific http://schema.org/Article. But they consist of absolutely the same properties, so again we have to base the decision on our understanding of the terms article and blog posting.

How to define blog or blog post? For me, content-wise, a blog is a (reverse chronological) collection of self-contained posts (… and so on). But opinions may differ.

So I’d propose a simple rule of thumb:

Imagine a specialized blog search engine, making use of http://schema.org/Blog and http://schema.org/BlogPosting. Would it be useful for the searchers if your posts are indexed there? If not, don’t use these types.

Upvotes: 1

Related Questions