CODEWITHSUNDEEP
google-analytics
Sameek Mishra
Sameek Mishra

Reputation: 9404

Track user activity using google Analytics

I am new to Google Analytics.

We would like the analysis of our data data to focus on specific brand promotion, in my application I have the data from twitter, facebook and instagram. I would like to track user activity and collect data on click event such as

I want to use an application unique user id and analyze the data based on a specific userid.

I have read custom Variables in Google Analytics, but I am not sure about how much analytics will help me to tracked above information.

Upvotes: 0

Views: 3419

Answers (1)

Linda Lawton - DaImTo
Linda Lawton - DaImTo

Reputation: 117321

From the Google Analytics Terms of Service:

  1. Privacy.

You will not (and will not allow any third party to) use the Service to track, collect or upload any data that personally identifies an individual (such as a name, email address or billing information), or other data which can be reasonably linked to such information by Google. You will have and abide by an appropriate Privacy Policy and will comply with all applicable laws, policies, and regulations relating to the collection of information from Visitors.

That being said if your website has a Userid that can not be used to directly map back to a user. You could place that user id into a custom dimension.

You need only configure it in your Google analytics account then add a tracking code like this to your site

ga('set', 'dimension1', 'XXXXXXXX');

Then you will be able to use user id as a secondary dimension in most of the Reports on the website.

Upvotes: 3

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