CODEWITHSUNDEEP
phpsessiongoogle-analyticsgoogle-ads-api
MarsPeople
MarsPeople

Reputation: 1824

Detect visitor adwords keyword with google adwords and analytics in website?

I am using google adwords and analytics.

Is it possible to detect visitor google adwords keyword coming from google adwords to my website?

For example:
1. In google.com i search "cheap car"
2. I clicked a google adwords advertising in google result
3. I redirected to my website

In website i want to catch the "cheap car" keyword from visitor and save it to .php session for learn which visitor is came with which "keyword", is it possible?

Upvotes: 3

Views: 1497

Answers (2)

dorian
dorian

Reputation: 6272

If you're interested in the triggering keyword, it's probably easiest to use the ValueTrack parameter {keyword} and decorate all your destination / final URLs accordingly, e.g. http://www.example.com/?keyword={keyword}. See this support article for more information about ValueTrack.

If you mean the actual search term that the visitor used however, that's not possible to the best of my knowledge.

Upvotes: 1

user4628565
user4628565

Reputation:

To configure the tracking:

a) connect your adwords and GA accounts:

b) go to your Adwords Account > Account Preferences, click the "edit" link next to Tracking then select the box that says "Destination URL Auto-tagging". Then click Save;

c) Next, go to Analytics tab and try to choose Analytics Settings > Profile Settings > Edit Profile Information; and check "Apply Cost Data", and Save the Changes

You try to add an additional url parameter to the url, you gave at google adwords, then check for the url on your site and store in session or a cookie.

when a user registers, check for this session or cookie that you have created and do accordingly..

Upvotes: 2

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