Reputation: 133
When I search for yahoo, godaddy etc on google then they display sub-directories like shown on attached picture. But my website doesn't show that kind of stuff when it's found on google.
What was the problem?
Upvotes: 1
Views: 1644
Reputation: 73918
The algorithm for Google Sitelink on the organic SERP part is entirely automated.
Your content must be useful to the user and your web site structure must allow the algorithm to find Google Sitelink.
“First, ensure that long, multi-topic pages on your site are well-structured and broken into distinct logical sections. Second, ensure that each section has an associated anchor with a descriptive name (i.e., not just “Section 2.1″), and that your page includes a “table of contents” which links to the individual anchors. The new in-snippet links only appear for relevant queries, so you won’t see it on the results all the time — only when we think that a link to a section would be highly useful for a particular query.” Source
It also appears that user behaviour and quality/number of internal and external links count when considering Google Sitelink.
There is a patent related to Google algorithm, (I believe partly related to your Sitelink question), here the link.
Upvotes: 1