CODEWITHSUNDEEP
node.jsamazon-web-servicesamazon-ses
arun kamboj
arun kamboj

Reputation: 1315

How to track email using ses api

When i sent email, I needed to track opens, clicks detail for my emails, so that i can identify those users who read the email. I am using amazon ses api.

Is it possible to track email using ses api?

any Idea?

Upvotes: 1

Views: 949

Answers (2)

Dewz
Dewz

Reputation: 266

Consider using Amazon SES event destinations as a solution for this task. It supports open-and-click events

Upvotes: 0

John Rotenstein
John Rotenstein

Reputation: 269101

Amazon Simple Email Service (SES) can be used to send emails with improved delivery rates.

However, it only sends the content (text, HTML) that you directly provide. It does not modify your message in any way. Therefore, it does not track opens, clicks and reads.

To track such activity, you would need to insert tracking codes in the email messages that you provide to Amazon SES. This is commonly done via email marketing software such as Marketo and the SalesForce marketing cloud.

UPDATE: In August 2017, open and click tracking was added to Amazon SES.

See: Open and Click Tracking Have Arrived | AWS Messaging & Targeting Blog

Upvotes: 3

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