CODEWITHSUNDEEP
google-analyticsgoogle-tag-manager
Blum
Blum

Reputation: 899

Ecommerce tracking, products not listed in analitycs

I'm using Google tag manager to implement ecommerce analytics. So, following this: https://developers.google.com/tag-manager/enhanced-ecommerce#product-impressions I'm getting this in the preview: enter image description here

..looks like everything is being sent. When I come to Google Analytics, Ecommerce user listing results the most recent ones, I'm seeing the amount of the products tracked, but not their prices (which I'm also sending). I'm expecting to see a list of products with their names and SKUs, prices, but get only a number of how many product were tracked. enter image description here

Do you have any idea what could be wrong?

Thanks

Upvotes: 0

Views: 305

Answers (1)

Iskandar Reza
Iskandar Reza

Reputation: 962

Your dataLayer code seems to just for pushing impressions. If you want it to populate the Sales Performance report you need it to push the other events - details, addToCart, checkout and purchase.

At the very least have the dataLayer push out the purchase event at the end of your shopping funnel.

Upvotes: 1

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