I would like to set up a goal so that the funnel displays total users too

Question

The structure of the web site is as follows:

• a number of pages with the call to action, clicking on it it takes to /CTA
• /CTA is the first step of the funnel and contains the link to step2 /CTA2
• /CTA2 is the second step that takes to the destination /CTA3

I'm setting up a goal with destination /CTA3 and two steps: /CTA and /CTA2. So far all good, when I inspect the funnel visualization I can see how many has started the funnel, from where, drop rate to other steps etc.

I'd love to insert an additional step, before the first: this new step should indicate all the visitors who has seen at least one page (as said many pages has the call to action). Basically to know what % of visitors clicked on the CTA.

Is it possible to have a goal with /CTA3 as destination and

• [any page] as first step
• /CTA as second step
• /CTA2 as third step

Answer 1

Try to use regular expression: .* - any page.

Notice that matching type sets for final step and is the same for all steps.