José Carlos
José Carlos

Reputation: 2922

GA: Source / Medium not tracked correctly url parameterized

I have defined several advertisements in Google Ads where all their urls are parameterized with utm_source, utm_medium and utm_campaign. However, when I check the users who arrive from these url in Adquisition > All the traffic > Font/Source still appears like Source/Medium google/cpc and all the urls from the advertisements and extensions are parameterized.

What happen? Am I doing something wrong?

Edit I:

Here you've got an screen cap where inside the green rectangle there are visits correctly tagged from the advertisements but inside the red rectangle there are visits which are tagged like google/cpc when all the url from the advertisements have been parameterized to track it correctly.

enter image description here

Upvotes: 0

Views: 546

Answers (1)

XTOTHEL
XTOTHEL

Reputation: 5208

You're seeing that because Google ads has auto tagging for campaigns. The recommended approach is to use it and not override it. Google specifies under what circumstances you should be tagging manually: https://support.google.com/analytics/answer/1033981?hl=en

Upvotes: 1

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