CODEWITHSUNDEEP
google-analyticsreportingreferrergoogle-analytics-4referrerurl
Matt Sephton
Matt Sephton

Reputation: 4132

How to display Full Referrer URL in Google Analytics 4 (GA4)?

In the past, with older Google Analytics accounts and properties I was able to use a Custom Report on a View to show a table of Full Referral URLs.

But with Google Analytics 4 (GA4) I can no longer have Views, so I'm at a loss how I can show Full Referral URLs? I can show the Referral Source (domain name only) but I'd prefer to see the full Referral Path.

Any ideas how I can go about this?

Thank you.

Upvotes: 35

Views: 23313

Answers (2)

Matt Sephton
Matt Sephton

Reputation: 4132

The closest I can find is to use the Explore tab to create a new Exploration with the following settings:

Variables

  • Dimensions: Page referrer
  • Metrics: Active users

Tab Settings

  • rows: Page referrer
  • show rows: 500 (optional)
  • values: Active users
  • cell type: Heat map (optional)
  • filters: (exclude any URL patterns here)

Then minimize the Variables and Settings panels.

This will give you a long table of full referrer URLs along with the number of users that came from there. In my case, most are domain names, but a handful are full URLs pointing to a page.

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It remains to be seen if this can be done more easily or more comprehensively.

Upvotes: 66

klewis
klewis

Reputation: 8359

It's a bit easier now. This can be achieved OOTB by modifying Primary Dimensions.
For example on a custom report for traffic acquisitions....

  • On the right sidebar, under Report Data, click on Dimensions
  • Remove Event name or remove it from being default.
  • Click Add Dimension, select "Page referrer", and set it as default.
  • Click Apply and save your current report

You should now see Full URL page locations under this custom report.

Tip - Double-click any full URL you see listed, then right-click and open in a new tab. This helps in getting to that page.

Hope this helps others who find this a bit of a mystery.

Upvotes: 2

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