CODEWITHSUNDEEP
google-analytics-apigoogle-analytics-4
Arius31
Arius31

Reputation: 66

Google Analytics Data API (GA4) - Assisted Conversion Paths

Using the API, is there an equivalent way to pull data from GA4 for assisted conversion paths?

I know that GA4 has this information: Advertising > Attribution > Conversion paths

Similar to how the Multi-Channel Funnels Reporting API for UA worked.

With MCF API, you would call mcf:assistedConversions and mcf:assistedValue (https://s.vlm.co/E0uRyW01).

So far it appears that I would have to come up with another way to create the same kind of data?

EDIT 1/10/23: I have found this article, explaining we are limited to "first user source" and "session source" in GA4. I may have to look into the funnel exploration report.

Upvotes: 5

Views: 1510

Answers (1)

TommyE
TommyE

Reputation: 23

It's definitely not in the API. Just as a temporary solution, I made a Google Sheet with an attached Apps Script that you can download and drop your Conversion Path data from GA4 into and it will give you a view of last click, assisted and totals in terms of revenue and sales/events.

Template sheet for seeing assisted conversions in GA4 https://docs.google.com/spreadsheets/d/11vTMcSUcqKPVt5tWldklATZiPqbg7NnPtq_MwlNNxeI/edit#gid=1132797076

There's also a user guide here: https://coam.io/affiliate-marketing/how-to-see-assisted-conversions-in-ga4

Upvotes: 2

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