Reputation: 371
I'm about to use Facebook to advertise my app.
Here's my question, for data tracking in FB analytics: Is this data the actual app installation? Or is it just how many people click on "Install" button?
Upvotes: 0
Views: 67
Reputation: 4397
In order to track installs you need to integrate the Facebook SDK or use an SDK of one of the Mobile Measurement Partners.
See the Mobile Ads guide.
Upvotes: 1